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The value of listing your business in directories isn’t about visibility in the directories themselves (although that’s certainly helpful); it’s more about building citations with your business information. Here are some of the benefits of listing your business...

Negative reviews can feel like a punch in the face. But here’s the thing: not all negative feedback reflects poor business practices. Sometimes, customers have mismatched expectations or encounter an issue beyond your control. The good news? Google told us how to...

Digital marketing reaches 59% of the world's population. Small businesses that use digital marketing are 3.3 times more likely to expand their customer base. 82% of consumers conduct online research before making a purchase. 72% of marketers believe that traditional...

How Google Business Profile Optimization Can Improve Your Poor Online Presence In today's digital age, having a strong online presence is crucial for any small business looking to succeed. One key tool that can greatly improve your visibility and reputation online is...

When you’re starting a new business or delving into the world of online marketing for the first time, not only do you have a lot to learn about the types of online marketing and best practices for each of them, but you’ll find there’s a whole new language you have to...

There’s no doubt about it – website speed matters now more than ever before! As average internet connection speeds increase around the world, web users are becoming less and less tolerant of slow load times. At the same time, Google has stated unequivocally that it...