- Digital marketing reaches 59% of the world’s population.
- Small businesses that use digital marketing are 3.3 times more likely to expand their customer base.
- 82% of consumers conduct online research before making a purchase.
- 72% of marketers believe that traditional marketing is no longer sufficient.
- Digital marketing can increase revenue growth by up to 8 times compared to non-digital businesses.
- Social media marketing has increased sales for 78% of small businesses.
- Email marketing has an average ROI of $36 for every $1 spent.
- 54% of consumers want to see more video content from brands they support.
- Small businesses that blog get 126% more lead growth than those without blogs.
- Mobile devices account for 54.8% of global website traffic.
- 91% of consumers say they are more likely to shop with brands that provide personalized offers and recommendations.
- SEO drives 1000%+ more traffic than organic social media.
- 75% of consumers expect a consistent experience across multiple channels.
- Digital marketing costs 62% less than traditional marketing and generates 3 times as many leads.
- 88% of consumers trust online reviews as much as personal recommendations.
- Content marketing costs 62% less than outbound marketing and generates 3 times as many leads.
- 93% of online experiences begin with a search engine.
- 72% of consumers who did a local search visited a store within five miles.
- Small businesses that use digital marketing tools are 2.8 times more likely to see revenue growth.
- 90% of consumers claim that videos help them make buying decisions.